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Summary: Great Work Great Career - Stephen R. Covey and Jennifer Colosimo

BusinessNews Publishing

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Complete summary of Jagmohan Raju and W. John Zhang's book: "Smart Pricing: How Google, Priceline, and Leading Businesses Use Pricing Innovation for Profitability".

This summary of the ideas from Jagmohan Raju and W. John Zhang's book "Smart Pricing" demonstrates that many companies fail to establish a deliberate pricing strategy. In fact, many managers rarely give pricing much thought at all. In their book, the authors explain that this is a huge mistake as pricing offers an opportunity to move ahead. This summary provides readers with an insight into the possibilities of different pricing strategies and how some of the biggest companies have used them to push their companies forward.

Added-value of this summary:
� Save time
� Understand key concepts
� Expand your business knowledge

To learn more, read "Smart Pricing" and discover the key to establishing innovative pricing strategies that create value and capture customers.

Editeur

Business News Publishing

Langue

Anglais

Pages

25

Taille

803 KB

EAN

9782806243461

Catégories

En langues étrangères, En anglais