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Summary : The New Rules Of Marketing & Pr - David Meerman Scott

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Complete summary of Robert Slater's book: "Jack Welch and the GE Way: Management Insights and Leadership Secrets from the Legendary CEO".

This summary of the ideas from Robert Slater's book "Jack Welch and the GE Way" shows how Welch had a simple business philosophy: executives behaving like leaders, not managers. According to him, they should not supervise employees, but instead inspire them and provide them with vision. In his book, Robert Slater explains the company structure of General Electric and why this was the key to its success. This summary provides a valuable insight into how Jack Welch used practical techniques to build an extraordinary company.

Added-value of this summary:
ﻡ؟ﺵ Save time
ﻡ؟ﺵ Understand key concepts
ﻡ؟ﺵ Expand your knowledge

To learn more, read "Jack Welch and the GE Way" and find out how you can learn from the techniques and practices of an inspiring leader.


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