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Summary : Small Message Big Impact - Terri Sjodin

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Complete summary of Robert S. Kaplan and David P. Norton's book: "The Balanced Scorecard: Translating Strategy into Action".

This summary of the ideas from Robert S. Kaplan and David P. Norton's book "The Balanced Scorecard" shows that the Balanced Scorecard is a new business management system which links the achievement of long-term strategic goals with day to day operational requirements. It combines traditional financial measures of success (which are lagging indicators because they always measure past performance) with initiatives designed to generate business in the future (represented by leading indicators). In their book, the authors explain how you can build a Balanced Scorecard and how you can use it as a strategic management system. This summary provides all the tools you need to create a Balanced Scorecard and turn your strategy into concrete action.

Added-value of this summary:
ﻡ؛­ﻅﻡﻑ٥ Save time
ﻡ؛­ﻅﻡﻑ٥ Understand key concepts
ﻡ؛­ﻅﻡﻑ٥ Expand your knowledge

To learn more, read "The Balanced Scorecard" and discover the revolutionary tool that will change the way you measure and manage your business.


Business News Publishing






1.11 MB




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